Gender-Specific (adj.)
1. Of, for, or associated with persons of one gender to the exclusion of the other
Beware of stereotypes! Limiting an audience to a specific gender can lead to wild success or an unfortunate disaster. Be sure that you are really speaking to a specific gender, and not simply repeating tired or offensive clichés. Remember that even though your target market may be one particular gender, the primary buyers of the product may actually be of the opposite gender.
Beware of stereotypes! Limiting an audience to a specific gender can lead to wild success or an unfortunate disaster. Be sure that you are really speaking to a specific gender, and not simply repeating tired or offensive clichés. Remember that even though your target market may be one particular gender, the primary buyers of the product may actually be of the opposite gender.
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